Sonia é licenciada em Economia pela Universidade de Alcalá de Henares em Madrid. Tem 8 anos de experiência profissional no sector retalhista, trabalhando para grandes empresas como El Corte Inglés e Gorillas, onde se concentrou na análise e melhoria da aquisição de KPIs. Tem experiência em start-up, definição e implementação de processos comerciais.
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